Tuesday, 6 April 2010

How The Titanic is the story of today's SME.

Are you Jack or Rose?
or
How the Titanic is the story of today's S.M.E

As a public speaker on debt collection I often try to relate credit control & debt collection to the ill fated liner The Titanic as there are numerous similarities between the launch of The Titanic and most S.M.E's.

According to history when they designed the Titanic, the brief was to create the most luxurious and fastest liner of it's age. However, the designers were so intent on following the brief they forgot to check if the watertight doors shut, a mistake they were to regret when the boat met an iceberg. The rest as they say is history.

Unfortunately, most businesses today have the same deign faults. When we launch a business the intention is to launch the best. Their business like Titanic is going to break records unfortunately, like Titanic they often have a flaw in the blueprint. In the case of the Titanic it was those watertight doors in business it’s called poor credit control.

If you don’t batten down the hatches and ensure that your customers pay their invoices within the agreed terms your business, like the Titanic will sink to the bottom of the ocean. However, unlike Titanic there will be no romance about your business sinking.

A further analogy can be found in the film of Titanic and only you can decide which character you are. You can either be like Jack, who despite being very brave & heroic ultimately ends up, like the Titanic at the bottom of the ocean. Or you can be like Rose who clings on to a piece of drift wood and was finally rescued by a passing life raft. In real life a debt collection agency should be seen as the life raft.

To find out more about Debt Collection visit our website at:

www.deanemcollections.co.uk

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